About us · an nzwe venture

Made in New Zealand, for New Zealand firms.

We're building the agentic back office for accounting and bookkeeping firms: software that does the repetitive compliance work and hands your team exactly what needs judgment. Calm, evidenced, and always human-gated.

2026
Founded in Wellington
100%
NZ-hosted & built for IRD
GST
Live today · more of the calendar next
Why we exist

Compliance work shouldn't cost your team their evenings.

Cloud accounting transformed the industry, but it was built for businesses to run their own books, then invite the accountant in. For firms doing high-volume GST across simpler entities, that meant rising costs and the same manual coding and reconciling, every cycle.

We started with the hardest, highest-frequency job, GST, and built an agent that prepares it end to end. You keep the judgment, the evidence, and the final word. That's the whole point.

automate.business/app/command
What we believe

Trust is the product.

Evidence, always

Every output shows its sources and reasoning. Never a black box.

Honest confidence

The agent flags what it's unsure of rather than guessing.

Human-gated

Nothing files with IRD without a person's explicit approval.

Calm by design

Dense, exact, and quiet. Software that respects your time.

The team

Built by people from NZ fintech & accounting.

A small Wellington team with backgrounds across accounting software, open banking, and applied AI, and a lot of respect for the work firms do.

RW
Ruapehu Wells
Co-founder · Product
TK
Tessa Kahu
Co-founder · Engineering
SD
Sam Devoy CA
Head of Tax
MP
Mere-Ana Pō
Design

illustrative team · automate.business is an nzwe venture

Come build calm, trustworthy compliance with us.

Connect your practice, or get in touch. We'd love to hear how your firm works.